The Bolsonaro government's communication: Twitter Quanti-Quali Analysis (2019 - 2022)

Abstract

This study investigates the pressure capacity of neoconservative evangelical groups in the formulation of public policies in Brazil during the Bolsonaro government (2019-2022). The main objective was to identify recurring themes in the speeches made on Twitter (now X) by political figures linked to the government and religious leaders, seeking to understand the dynamics of influence and the relationship between the religious agenda and governmental actions. The research employed a mixed methodology, combining quantitative and qualitative analysis of 72,750 tweets collected between January 2019 and December 2022, using the Twitonomy program for collection and MAXQDA software for analysis. The corpus included statements from Jair Bolsonaro, his sons Eduardo and Carlos, ministers of Education and Women, Family and Human Rights, as well as religious leaders such as Marco Feliciano and Silas Malafaia. The results revealed that religious themes, such as "God" and "customs" agendas, gained prominence mainly in electoral years, and that the relationship between religious groups and the government was based more on neoconservative political identity than on specific religious principles. The analysis demonstrated that the vocal support of religious leaders was based more on defending neoconservative identity than on pressure for the implementation of specific moral or religious agendas.